What Can You Expect from Susan West?

Sharing knowledge creating power in you, coaching you to accomplish goals you thought were out of reach, listening to you, laughing with you and loving you are deliverables of your journey with me. I look forward to learning more about you. Here is more about me.

is President of QuadWest Associates, LLC

Susan has held several executive management positions during her twenty-five years of experience. She has five years in executive coaching and business services, five years in Vendor Management Solutions, eleven years in Staffing services and eight years in general business administration. Susan founded QuadWest Associates which delivers executive and business coaching services, Moving Beyond Success seminars and motivational speaking.

As a strategic leader in creating TechCentral, she was instrumental in bringing the owners together to create a new joint venture and establish the infrastructure foundation to operate the company. Susan’s process leadership and business strategy skills led the team that continues to deliver customer satisfaction and generate nearly $20 million of cost savings to the client. Ms. West is known as a leader in building collaboration with the customer, the suppliers and their contract service personnel.

Susan has served in strategic management and executive leadership positions with TechCentral, LLC, MSX International, Hawtal Whiting, Inc and General Motors Corporation. She was responsible for the opening of an office in Mexico City, Mexico as General Director for MSX International increasing revenue and generating profitability within its first year of operation. She went on to become Vice President of the Midwest region opening 5 branch offices representing $11 million in revenue growth within 2 years.

Ms. West received a Bachelor of Arts in Business Administration and Economics from Alma College. She also holds a Master of Arts in Business Administration from Central Michigan University.  She resides in Troy, Michigan with her husband, Bill and two sons, Mark and James.

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Susan’s ability to coach and lead has truly allowed me to achieve career and personal goals that I thought were out of reach. Knowing Susan has truly changed my life! In business, at times it is difficult to find a woman” role model” who has been able to achieve success not only in her work life but also in her family life and with her community. Susan has been that role model for me. As much as she has coached me to achieve further career success and satisfaction, she has also helped me to attain a better balance in my personal life. I am a better employee, wife and stepmother for having the opportunity to work with Susan.

Yvonne Hobson
Vice President,
Amerisure Insurance